about project

Hosting organisation:


Czech Youth Programme
The Duke of Edinburgh's Award

Thunovska 18
118 00 Praha 1

Theme

The project is designed to deal with perception of colors and to experience color meaning in different cultures. Using colors, flowers, plants, textiles, clothes, food and various objects we want to evoke deep perception of colors experience and explore the impact of colors on peoples' senses and to use it as a tool for ICL learning.

We also aim to use advertisement tools (already existing, for example controversial photos of Toscani campaign for "United Colors of Benetton") to deal with all cultural aspects. As a result of the whole process we are planning to create our own leaflets to promote EUROMED cooperation. Participants will be also provided with simple creative artistic techniques related to daily life. Their knowledge about EUROMED YOUTH program will be strengthened and new partnership will be created.

Objectives

  1. To experience color meaning in different cultures
  2. To experience the action of color on peoples' senses
  3. To reflect it and use it as a tool for Intercultural Learning
  4. To explore the hidden meaning of advertisement tools in relation to cultural aspects
  5. To create our own leaflet/or any other type of advertisement promoting EUROMED cooperation
  6. Overcoming Xenophobia and Stereotypes

Activity programme

We will use certain colours, cloths, flowers, plants, textiles, clothes, food and various objects (also brought by participants) to evoke intense perception of colours, to reflect this perception and to go deep with Intercultural aspect of its meaning. Each day will be dedicated to one colour from the rainbow. For example we will start with BLUE colour. All participants will be in BLUE colour. During the workshops will create artistic objects from various materials reflecting our perception of certain colours. After going through the whole RAINBOW cycle the whole process will be evaluated. An expert on advertisement will be invited to lead the workshop on advertisement tools. We will also deal with all cultural aspects hidden into the advertisement and the final idea is to create our own leaflets promoting EUROMED cooperation.

Working methods: workshops, work in small groups and discussion in plenary combined with Energisers, Group building games and social activities

Involvement of young people

The young people involved in this project will be youngsters of the age group between 18 and 25 years old. All of them are students whether in schools or universities. All of them are interested in the topic and committed to the idea of intercultural exchange and discovering the others culture for best understanding. In addition the participants of each partner organization will be chosen from the active members of this organization who are efficient to be active participants in the project.

This will be a unique chance for the participants to train on how to present, how to conduct a workshop, how to lead a group, organize international youth exchanges and many other skills related to organizing and participating in a youth exchanges.

Final Report and Final Programme for download:


Final Report (.doc)
Final Programme (.doc)